SEO and Digital Marketing terms and definitions

Marketing Dictionary

What is a top-level domain - Accuranker

Top-level domains are the extension of a web address. These include:

  • .com
  • .net
  • .org
  • .info

What is traffic - Accuranker

Traffic is the number of people who visit your website.

What is trust - Accuranker

Determining the trust of the domain. Quality links and content will provide a high domain trust.

What is a title tag - Accuranker

The title tag is an HTML meta tag that acts as the title of a webpage. The title tag is the title search engines use while displaying search listings.

What is TrustRank? - Accuranker

TrustRank is a concept by which search engines combat web spam as part of their algorithms. It’s a measure of so-called ‘trust signals’ which help search engines to decide whether or not core ranking signals like links and content are legitimate.

What is time on page - Accuranker

Time on page is an estimation of how long a user spent browsing a particular webpage.

What is taxonomy - Accuranker

Taxonomy is the structure of a website that is easy for users to navigate.

What is TLD? - Accuranker

TLD stands for Top-Level Domain. TLD typically refers to the last segment of a domain name or the part that follows after the dot symbol. TLDs may be generic or country specific.

Examples of generic TLDs:

  • .com
  • .org
  • .net
  • Examples of country-specific TLDs:
  • .co.uk
  • .ru
  • .fr

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